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Industry
Client's
Input:
With subcontracted providers in 27 offices across the country, the client
was the leading provider of "keepsake" ultrasounds, elective
ultrasounds that provide an unforgettable bonding experience between family
and baby before birth. They needed a common brand identity to link all
the providers, while allowing each provider some autonomy with their web
sites and collateral materials.
My
Role:
I used the pastel blue associated with baby boys, and replaced the "L"
in ultrasound with a "wave-like" graphic. In a glance, potential
customers know what the provider offers when they see the tagline, "view
tomorrow's baby...today."
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15% discount off my services for Ottawa, IL Chamber of Commerce members. Member of the local Chamber of Commerce as well as the BBB. |